Metaverse Fair

After having to cancel their brand exhibition due to the pandemic, Ingram Micro turned to the metaverse experts at Bandara for an alternative. We created a virtual environment in which various Dell products are presented. Visitors could choose an avatar and then move freely through the rooms where they met Dell consultants who answered questions and explained products.

The Metaverse trade fair was completely web-based: Ingram Micro’s customers received a link that could be opened via laptop/desktop or smartphone/tablet. There was no need to download software or create an account. It was also possible to participate via VR headset.